Type of Leads
Tired of buying leads from 3rd party ‘lead generation’ companies? The fact is is 99% of mediocre Attorney leads come from Pay Per Click, Google Maps,Traditional SEO and 3rd party companies like NOLO and Findlaw. That’s great but competitive, slow and costly. We are the 1% that can produce leads that are catastrophic and cost-effective.
What are the traditional ways of getting personal injury leads?
Using third-party platforms that generate leads from their directory or network of attorney websites. Usually, these are well-crafted sites that generate leads nationwide, thus giving them the power to sell leads to a network of attorneys in each metro city, for example, personal injury leads in Chicago, New York, Atlanta, Los Angeles, Texas, etc…are usually filled up. There is only one platform that does this and it’s NOLO, which we’ll talk about in a bit.
NOLO – MartinDale Lead Generation Program
They own several great domains since attorney marketings were barely starting to spring up. They managed to rank for the most generic keywords: worker’s compensation, personal injury lawyer, civil lawyer all doing this organically. Due to the great SEO and brandable domains.
The only downside of this is most attorneys complain about the quality of leads or the fact they are never able to get a hold of them. I do however inform attorneys, these are the same type of leads you will get paying for pay per click. Nolo likes to keep its criteria for a lead very sparse and vague, leading to tons of complaints.
AVVO Attorney Directory
Adwords – Google Ads for Personal Injury Lawyers
I worked for several large firms with budgets up to 10k a day. It does make the phone ring and should be part of any marketing plan, so I am never fully against it. However due to competition, click fraud rings, bad leads, low conversion rates and more, it leaves firms to discourage to continue to pursue an aggressive campaign on Google Adwords. Only those who spend are those who roughed it out for months until they started landing big leads. However, the CPA for the first few months is almost never great, even for the best pay per click guys in the industry.
Pay per click is a big part of my background but I’m not here to sell PPC. Please visit lawyerppc.com for a free audit.
Walker & Walker
They are a well-respected company that mainly focuses on the Hispanic market. They promote heavily on all Spanish TV commercials, especially Telemundo. They have a call center and you’re able to get leads based on your practice area and location. They are mainly seen in various commercials and do not have an online platform that is very popular.
Love them or hate them, they ranked for a lot of powerful keywords. It’s one of the most downloaded apps and most used by the young millennial market as their own search engine. If you’re a 3 star sitting next to a 5-star law firm with hundreds of reviews, your chances are slim to none in order to generate a great personal injury lead.
They offer enhanced profiles that give you the ability to use a call to action button and options such as a video, disabling competitor ads. On top of that, they have their own featured profiles which are great if you have a 5 star with hundreds of reviews, unfortunately, most firms do not.
Catastrophic Leads Only! Sent Directly to your inbox, not a 3rd party!
The most cost-effective price for this unique service.
Used by the One of Largest Firm in the Nation.
Our Years of Experience Perfected this Method.
We Only Focus on Catastrophic Leads
We’ve been in personal injury lead generation industry for over 10 years. We’ve implemented all online marketing and lead generation platforms for various personal injury attorneys, including: Adwords Adwords Call Only, NOLO, Generic SEO, Google Local Pack, Guest Blogging Local Citations, Facebook Boosting and so on, but none have ever produced serious exclusive leads like our platform produces.
Personal Injury Lead Generation Platform
We are the creators of this platform, other law firms are replicating without our proprietary and sophisticated platform We have a huge team and experience on our side! If you’d like to see this platform in action, take a look at the accident news section of one of our top clients, Jacoby & Meyers. We’d love the opportunity to schedule a brief call to discuss how our method can bring immediate ROI to your firm. Do you have a 15 minute a window open this week?
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