A Better Way for Injury Lawyers to Gather Car Accident Leads
Everything in life, and business, is about salesmanship.
You can make a fine product, but if you can’t put any eyes on that product you’re not likely to ship many units or sell many copies. Because of this marketing and lead generation are two of the most important aspect of any modern business, and the legal profession is certainly no different.
Traditional Personal Injury Marketing for Car Accident Leads
The same methods used in selling luxury automobiles, townhouses, and even household appliances all apply to selling a less tangible product like legal services, too.
And so if an attorney or firm is unable to generate any interest in their brand or service, it’s unlikely that they’ll be able to sell their legal product—their representation of a client—no matter how well made that product is.
This is particularly true for the personal injury lawyer who may be attempting to gather car accident leads. This lawyer is statistically competing in the most crowded lane of the largest legal market when attempting to procure those car accident leads.
Generating Car Accident Leads from SEO, Pay Per Click, or Accident News?
All of them. Every firm should be running these campaigns and long term SEO success for truck accident keywords, however, do not expect the SEO to kick in fast, even 1st-page rankings can be 15th on the 1st-page results with over 6 links above any first page results, even #1.
Engaging with a company that can generate genuine leads for your firm is a demonstrably more efficient and effective way of signing up clients than spending potentially tens of thousands of dollars on scattershot keyword driven ad campaigns hosted on sites like Facebook and Instagram. Instead of throwing out a wide net, let a lead generation company with it’s own proprietary suite of industry-leading tools gather your future car accident leads for for your law firm
In an industry where a single policy-limit auto accident can turn into a $15,000,000 trial judgment the return on investment for professional lead generation services can be astronomical. Remember, a single personal injury client successfully represented in their action can be worth millions of dollars in contingency fees.
Put another way, lead generation is the most critical aspect of keeping a law firm alive. If there are no clients, there can be no firm. Statistically, most law firms spend as much time if not more time generating leads on new clients as they do engaging with proper legal work.
Take the stress out of finding clients and free yourself up to focus on what you do best, the law, and let a professional lead generator gather your clients for you!